In 2020 despite COVID-19 restricting in-person events, trade shows still happened, albeit virtually. The corporate demand for valuable networking and business opportunities drove industry to find new and innovative solutions to traditional trade shows.

In this webinar, Banner Public Affairs’ Emily Grannis and Tkeyah Lake discuss best practices for brands and companies taking part in virtual tradeshows as sponsors and exhibitors. From pitching media to strategically leveraging digital advertisements, Emily and Tkeyah will share tips and tactics for maximizing results in order to reach tradeshow attendees, increase social media engagement and create news that lasts long after the show.